This Media Preparation document was created as a lab practice during the Spring 2018 semester at UNC-Chapel Hill’s School of Media and Journalism, under the supervision of Professor Valerie Fields, as part of the Public Relations Writing course curriculum.
The contents of this Media Preparation address the controversial circumstances surrounding United Airlines’ treatment of carry-on pets. While the event addressed is factual, I have not represented United and this document was created only as a practice laboratory exercise.
Renting the Rain
203-957-2026 | firstname.lastname@example.org
“Today Show” TV Talk Show Interview (03/21/18)
TV Show: The Today Show
Show Host: Savannah Guthrie (212) 413-6142
Show Guests: Maggie Schmerin: Spokesperson, United Airlines
Show Topic: Pets flying United Airlines
Show Date: Wednesday, March 21, 2018
Interview Time: 8:30 a.m. – 8:45 a.m. EST
Show Airs: Wednesday, March 21, 2018 (8:30 a.m. EST)
Interview Format: Talk Television / Live Interview
Please see original file above for complete piece.